When was the last time you went to Foxboro? It’s not the easiest place to get to or get away from for that matter. Ticket sales are only part of the business of Patriots football. A bad team might sell its tickets as people will not want to lose their season tickets. But, just because you sell a ticket doesn’t necessarily translate to people actually attending the game, paying for parking, shopping or dining at Patriot Place and paying $9 for every bottle of Bud.
That’s not even considering the Club Suites and Luxury Boxes and corporate commitments. Of course, the Krafts need to worry about the business. They’ve built a money machine down there, and I’m sure they don’t want the money to stop flowing in especially considering they lost $100 to 150 million of revenue in 2020.