Belichick wasn’t pleased when the NFL signed a clothing deal with Reebok that required coaches to wear approved clothing during games. This was some executive in New York telling grown men how to dress. Since when did football coaches become clothing models?
There was no way to opt out of that deal so Belichick considered the fashion options laid out in front of him, and selected the most unstylish outfit, a grey hooded sweatshirt. He began wearing it each week. Only not before having the sleeves cut off to make it even less attractive.
“It’s comfortable,” Belichick said in explaining his fashion choice. “I carry my stuff in my pouch.”
What about chopping off the sleeves?
“I have short arms,” Belichick said.