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Re: *****Pete Sheppard Fired from WEEI *******
Big Show has a higher share of their daypart, but D&C have more listeners. Morning drive has far more listeners than afternoon drive.
As for hockey, you need someone for about a week or two total for the year (I am talking cumulative hours). Most sports fans don't care about hockey and since 98.5 is the Bruins radio station and they dedicate weekly guests and spots on the Bruins in afternoon drive, they get most of the hockey listeners anyway.
The latest data I came across showed that D&C were #3 in the morning with a 6.1 share while the Big Show was #1 in the afternoon with a 7.5 share.
You need someone to talk hockey in the winter months. Last year when the Bruins were in the playoffs there was tons of hockey talk. You cant talk Celtics for 4 hours 5 days a week, and same thing with the Red Sox in the winter
Big Show has a higher share of their daypart, but D&C have more listeners. Morning drive has far more listeners than afternoon drive.
As for hockey, you need someone for about a week or two total for the year (I am talking cumulative hours). Most sports fans don't care about hockey and since 98.5 is the Bruins radio station and they dedicate weekly guests and spots on the Bruins in afternoon drive, they get most of the hockey listeners anyway.