jmt57
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Because the US Open is on later in the day we have the very rare occurrence of another game being on while the Pats are on. With the choice of NO v. Atlanta available, we get NYJ v. Tampa instead. Ugh. Yeah, there may be displaced NY people scattered through NE but NO V. Atl would generate much better ratings just the same - besides being a genuinely interesting game. The Jets game is sure to be awful.
The suits assumption is that fans are more interested in a division rival rather than the best possible game.
Problem with that logic is that the Jets are not much of a rival to the Pats this year.












