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I don't think that Brady is trying to change the minds of "the average NFL fan or hater." If he's smart, which he is, he gave up on that a long time ago.
By hiring a media savvy, heavy hitter Lawyer and taking an aggressive strategy with the media, he's clearly trying first to change the minds of the Judges of the Second Circuit Court of Appeals and then to begin to impact how his story is portrayed in the media. Then, if necessary and possible, he'll try to convince five Supreme Court Justices of his case.
He's probably taking a very long term view of getting the "average NFL fan" to think differently about him, which will take years.
I think by the time we are all hitting the early bird prime rib dinner at 4pm history will be kind to Tom and hard on Der Fuher Goofdell.












