The hype machine begins

[SVN]

http://sports.espn.go.com/nfl/index

check the home page "No Prisoners"

 

[rodrust]

http://sports.espn.go.com/nfl/index

check the home page "No Prisoners"

Honestly, what did you expect. At the end of the day, this is a business. Television revenue runs this league PERIOD! The more people watch the more advertisers want to put their products in front of them. The more it's hyped the more people watch. The audience share on this game Thursday in the 20-35 year old males is going to be astronomical. If you're Auggie Busch trying to sell beer, what do you pay for an audience like that? CHA CHING!!! The AFCCG was a goldmine. In case your wondering why this game wasn't scheduled for a Monday or flex time is that CBS has not carried this matchup for the last 4 meetings. They weren't going to let this slip by them for yet another year.