Belichick on PB&J
By Mike Reiss, Globe Staff December 21, 2007 11:09 AM
FOXBOROUGH -- Patriots coach Bill Belichick held his Friday press conference (10:45 a.m.) and there was a light moment at the end when he was asked about an old YouTube video that has been making the rounds on the Internet.
The video has Belichick, in the early 1990s as coach of the Cleveland Browns, making a peanut butter and jelly sandwich as part of the team's television show. Belichick explained that one key to making the effective "BB PB&J" sandwich was putting peanut butter on both pieces of bread.
Belichick acknowledged today that the video recently found its way into his email inbox.
"We had some creative television there," Belichick said with a smile.
In another light moment today, Belichick was asked if he still uses the same method to make the PB&J.
"Game-time decision," Belichick cracked. "You decide that right when you're putting out the bread, the jelly and the peanut butter, how you want to layer it, how close you want to put it to the crust, slice it diagonally, right down the middle, quarters, halves, or make it a full sandwich. Those are all game-time decisions."
Check out the video here (you have to wait a little, it starts about 36 seconds into it):
