So what if the media, coaches/players and fans are all screaming bloody murder. The replacement refs have turned the NFL into the Wild West with chaotic and unpredictable results. 10 games in week 3 were decided by 7 points or less, including 3 OT games and 3 more decided on the last play of the game: OT: Tennessee 44-Detroit 41, NY Jets 23-Miami 20, KC 27-NO 24 Last play of regulion: Baltimore 31-NE 30, Seattle 14-GB 12 , Oakland 34-Pitt 31 Other: Dallas 16-TB 10, Jacksonville 22-Indy 17, Houston 31-Denver 25, Cincinnati 38-Washington 31 It's hard to remember a more exciting, or more controversial weekend of NFL action. And that's got to be a good thing as far as the league office is concerned. As the saying goes, there's no such thing as bad publicity. Everyone is talking about the NFL after last weekends games, and the unpredictability of games will attract more viewers than it will scare off. What does Goodell really care about how well the games are actually officiated or who wins? As football, it stinks. As WWE-style entertainment, it's produced great theatre. The fans, coaches/players and media will ***** regardless of how good the refereeing is. The level of competition is so intense that a number of key plays each game will come down to a matter of inches and sometimes a judgment call. I can't remember a Pats-Ravens game in which there hasn't been an outcry about the officiating. No one will care down the road what happened during week 3, or whether it was "fair". Everyone is calling for Goodell's head right now. But I wonder if he's secretly smiling.