- Joined
- Mar 25, 2005
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- 19,929
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I believe it hurts the players as well as part of that money counts as revenue under the old CBA. I certainly don't think anyone should give up their season tickets in protest as they likely won't get them back in this lifetime. But TV deals are one area that could be impacted. TV money is a huge chunk of the pie, and lower ratings would definitely impact negotiations in the next deal. If anyone has a ratings box at home, they could go to a buddy's place instead to watch the games. DirecTV subscribers who buy the NFL Sunday Ticket package could not renew and also impact that.
Today's ADHD generation of sports fans doesn't have the capacity to impact NFL ratings with any consistency. The TV deals are locked in thru 2013. These fans are so impatient for their fantasy games to commence they can't even tolerate the inconveniene of an off season lockout. The instant it is lifted they will be back on to business as usual...