- Joined
- May 18, 2015
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This isn't 1982 where they run Neilsen samplings to a small percentage of households and that's that. We all have smart boxes now. Your TV knows what you watch, sends that data to your cable/satellite provider, and they use predictive modeling to try and figure out what else you might want to watch. Your data is tracked is ways you couldn't even possibly imagine.You ready to actually back any of that BS up yet, or is it back to ignore for you?
Audience measurement - Wikipedia, the free encyclopedia
Sightcorp, TruMedia, Quividi, relEYEble, stickyPiXEL, Cognitec, goCount and CognoVision provide real-time audience data including size, attention span and demographics by using video analytics technology to automatically detect, track and classify viewers watching digital displays. Networked Insights measures online audiences, and released a report ranking television shows, based on people's interactions within social media. The study showed that half of the shows on Networked Insights' top 10 list did not appear on the Nielsen Media Research (NMR) list.