This is all BS. Brady over the years made a decision to TAKE LESS so that the $$$ goes to IMPROVE THE TEAM.
Just garbage news media....
Despite angry emojis and all-cap proclamations, whatever home-town discounts he's taken, he's also had big paydays. Even granting the popular impression that he's always been underpaid (I'd double-check it,) there's still plenty of room to be ticked off at a team that wants you to take .8x instead of .9x. More, actually.
I'm not defending the opposite thesis in either case -- either that he's been better compensated than the rabble accept, or that he is, indeed, unhappy/dissed/embarassed/whatever... but you look like you "know" the whole Brady deal just by the "He always takes a pay cut" story the mediots trade around.
Basically, the latest hot hand to sign a contract re-sets the high water mark. If your contract isn't the most recent one, and/or you're not at the peak, there ya go.
But it's also silly speculation to start saying he's embarrassed by not being rich enough, whatevs. I could make up great scenarios, but it would be me making it up. Now, if the headline is "Brady says he is embarrassed" and there's an account of Brady saying "here is how I feel about THAT," then it's something to worry about.
edit--but with a contract pending, weird statements are in the category of "**** you say with your contract pending," come to think of it. That said, it's more Brady-like to let his agent talk and hang with the family until all is said/done.