the perfect tax ... truly based on consumption. anyone who has dieted knows the less you eat ... the less you flush. Taxes on booze, butts, gasoline ... why not butt wipe ... I am serious ... why not? Americans are notorious for pampered butt wipe. it clogs the sewer system and landfills. We spend more on returning it to nature than we do making it. We have and use the softest in all the world and we spend on it ... it's important. Obama ... if you read the forum ... 25-cent surcharge on each roll, debt will be reduced in a jiffy. I guarantee consumption will not suffer ... not even by 1 roll.