Read the reports on consumer spending and retail sales this month? If you did, you read how many big box retailers have beaten their forecasts. YEAH!!! NOT! It's just another lie. Here's why...these reports are based upon "Same store sales that have been in operation at least a year". So if you're JC Penny and you've closed 150 poorly operating stores and opened 10 at new locations sometime over 1 year ago, you can report your business is up as long as those remaining stores are up vs. last year! Even if your overall income is down! If I owned 10 stores last year and 2 of them were performing poorly and I close them, I can report the remaining 8 stores showed increased sales vs. last year...MY BUSINESS IS UP! "Same store sales" reports are bogus and misleading "if" retailers across the county are closing hundreds of stores. So when you read same store sales are up 4.7% for February, don't get optimistic. Consumer spending is not based upon same store sales.