ESPN has started a blog network in an attempt to siphon traffic from PFT. The writer Todd Graham is assigned to cover the AFC east. In his Sept 8 2008 entry, Around the AFC East, Todd Graham entitles the entry "Brady's Mojo Writhing" This is a "look how clever I am" allusion to the song by the Doors, "LA Woman". Only someone who enjoyed watching Brady writhing on the turf would find the phrase amusing. That ESPN's official AFC East blogger made this statement is disgusting.