Most non-New England/non-South states seem to run about 2-1 in favor of the Jets, or more. The Deep South states are much more even ('Bama prefers Pats, South Carolina is split, Florida is far closer than it should given the large number of Miami fans and expatriate New Yorkers in S. Florida) than the national average. If Lousiana and Mississippi weren't as strong for the Jets I'd assume it was some sort of SEC carryover effect (ie, either the media successfully portrayed the Pats as having an arrogant coach who runs up the score there, but it backfired because that's a feature and not a bug there, or the usual SEC fanatic's loathing for ESPN, or some combination thereof) but those two scuttle that idea. So I have no idea.
The real anomaly is Michigan. Just look at the Pats hate in its fellow Rust Belt states.