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Old 04-28-2010, 08:14 PM   #1
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Default I Guess They Changed Their Mind

Apparently alot has changed since 2005

The Arizona Office of Tourism has launched a Spanish-language advertising campaign aimed at increasing visits to Arizona by Mexicans living in key markets of northern Mexico.

According to an AOT announcement released Wednesday, the $130,000 campaign began in March and will run through the end of the month in the Mexican states of Sonora, Sinaloa and Chihuahua, which account for about 82 percent of the Mexican visitation to Arizona.

"Arizona is a premier travel destination for Mexican visitors, but with increased competition from other destinations, we need to continually update and refine our approach to ensure that we continue to gain market share," said Margie Emmermann, AOT director.


AOT campaign seeks increased Mexican tourism in Arizona - Phoenix Business Journal:

Last edited by Mrs.PatsFanInVa; 04-28-2010 at 09:30 PM.. Reason: to add date of tourism campaign in arizona
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Old 04-28-2010, 08:34 PM   #2
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Default Re: I Guess They Changed Their Mind

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Originally Posted by Mrs.PatsFanInVa View Post
The Arizona Office of Tourism has launched a Spanish-language advertising campaign aimed at increasing visits to Arizona by Mexicans living in key markets of northern Mexico.

According to an AOT announcement released Wednesday, the $130,000 campaign began in March and will run through the end of the month in the Mexican states of Sonora, Sinaloa and Chihuahua, which account for about 82 percent of the Mexican visitation to Arizona.

"Arizona is a premier travel destination for Mexican visitors, but with increased competition from other destinations, we need to continually update and refine our approach to ensure that we continue to gain market share," said Margie Emmermann, AOT director.


AOT campaign seeks increased Mexican tourism in Arizona - Phoenix Business Journal:
This is almost as ironic as the travel warning from Mexico against travel to AZ...Bizzarro world!...This whole thing is a friggin riot!
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